How it works
Define your audience and question
Target verified buyers, lapsed users, or competitive shoppers using real purchase data. Tell the AI your business question and it designs the questionnaire, suggests question types, and recommends sample sizes.
Launch to verified audiences
Respondents are invited in-app. No screener waste — purchase data is already known. Fielding typically completes in days, even for niche audiences.
Get AI-generated reports and presentations
AI automatically generates charts, crosstabs, key callouts, and deck-ready presentations. Export PowerPoint presentation or CSV of all responses.
Define your audience and question
Target verified buyers, lapsed users, or competitive shoppers using real purchase data. Tell the AI your business question and it designs the questionnaire, suggests question types, and recommends sample sizes.
Launch to verified audiences
Respondents are invited in-app. No screener waste — purchase data is already known. Fielding typically completes in days, even for niche audiences.
Get AI-generated reports and presentations
AI automatically generates charts, crosstabs, key callouts, and deck-ready presentations. Export PowerPoint presentation or CSV of all responses.
Key capabilities for Quant Surveys
Purchase- and behavior-verified respondents
Respondents are pre-qualified from real purchase data, location data, app usage data and more. Higher incidence, less waste.
AI-assisted survey design
Describe your business question and AI helps build the questionnaire, suggesting question types, flow, and best practices. Use templates for ad tests, concept screeners, MaxDiff, and trackers.
Automated analysis and exports
Standard charts, crosstabs, and key insights auto-generated by cohort, channel, spend, and demographics. Export presentation-ready PowerPoints. No analyst queue required.
Census-aligned sampling
Set quotas for age, ethnicity, region, and income. Get census-aligned results that hold up to scrutiny from internal stakeholders, agencies, and retail partners alike.
When needed, bring your own audience via CRM
Pogo's verified panel powers most surveys, but when you need to study your own customers, connect your CRM and launch directly to existing contacts.
Advanced survey methodologies
Use sophisticated research methods using our comprehensive set of question types, including MaxDiff, Monadic, TURF and more.
Common use cases
Learn whatreal people actually think and do
Book a demo to learn about verified research and running your first study.
Sign up for our consumer insights reports
