Audience Builder: Find Verified Consumer Audiences

AUDIENCE BUILDER

Build audiences from verified behavior, not self-reported claims

Find any niche audience in seconds, and compare it to any audience across 150+ verified attributes. Activate your audience for surveys and interviews with one click.

Book a Demo

See How It Works

Soft purple and white gradient background with subtle vertical lines and rounded corners.

steps

How it works

Soft purple gradient background with subtle vertical lines and light circular blur effects.

Describe your audience in plain English

Type what you're looking for: "lapsed buyers of plant-based milk in the last 6 months," "frequent DoorDash users who also shop at Costco," "Gen Z women who subscribe to fitness apps."

See who they are

Instantly see audience size, demographics, purchase behavior, retailer mix, app usage, location patterns, and psychographic profile.

Activate

Launch AI interviews or quant surveys to that exact audience to learn more about them and answer key business questions.

Describe your audience in plain English

Type what you're looking for: "lapsed buyers of plant-based milk in the last 6 months," "frequent DoorDash users who also shop at Costco," "Gen Z women who subscribe to fitness apps."

See who they are

Instantly see audience size, demographics, purchase behavior, retailer mix, app usage, location patterns, and psychographic profile.

Activate

Launch AI interviews or quant surveys to that exact audience to learn more about them and answer key business questions.

capabilities

Key capabilities of Audience Intelligence

Built on verified behavior, not self-reported claims

Every audience is defined by what people actually buy, where they shop, and how they spend, confirmed by real transactions, receipts, and linked accounts.

Plain-English audience creation

Describe your audience naturally and the AI builds the segment from 150+ attributes: purchases, receipts, location visits, app usage, demographics, psychographics, and financial behavior.

150+ attributes across all data types

Layer purchase behavior with location patterns, app usage, subscription data, demographic profiles, psychographic attitudes, and financial indicators. All linked to the same real people.

Find niche audiences at scale

Target audiences most platforms can't reach, such as: GLP-1 users who switched from Wegovy, lapsed oat milk buyers, frequent Costco shoppers who also use Instacart.

One-click research activation

Turn any audience into a research panel. Launch AI interviews or quant surveys to the exact group you've defined, instead of self-reported panel sourcing.