For example, your first and last name, email and mailing addresses, and phone number.

For example, Personal Information you provide to us after you create a user account. The Personal Information we collect could include contact information, date of birth, gender, credit score, income, Financial Account Transaction Data, Online Account Digital Purchase Data, Physical Receipt Data, Browsing Data, Survey Responses, Cashback Offer Data and Health Information. We also collect additional information if you provide it.

This includes the data related to your linked bank account(s) or credit or debit card(s) (a “Payment Credential”): account numbers and card transaction data collected and stored by our third-party providers (including credit and/or debit card transaction data collected by our third-party provider, Plaid, that covers the prior 24 months and all subsequent transactions until the card is unlinked from your Pogo account – the “Plaid Credit Card Data”), bank fees and refunds, direct deposits, rent and/or mortgage payments, and bill payments (collectively, the “Transaction Data”).

Transaction Data is automatically collected on a continuous basis until your Payment Credential is unlinked from your Pogo account. Given the nature of such collection, Transaction Data may include Health Information, such as payments for prescription medication and provider services. Pogo will only use such Health Information with your permission and in accordance with this Privacy Policy.  For more information, please see the Health Information section below.

We also collect purchase information, such as item/SKU-level data, through email accounts or digital consumer accounts (e.g., Amazon) that you link to your Pogo account (collectively, the “Linked Account(s)”). Data Dividends allows you to link email accounts or digital consumer accounts to your Pogo account, as directed by you, through the use of your login credentials to such account(s) so that Pogo, as your agent, can retrieve purchase information from digital receipts from historical (up to 2 years prior) and future purchases in your digital consumer account or email ("Digital Purchase Data").

Given the nature of Linked Accounts, Digital Purchase Data may include Health Information, such as payments for prescription medication and provider services. Pogo will only use such Health Information with your permission and in accordance with this Privacy Policy.  For more information, please see the Health Information section below.

In processing your Digital Purchase Data, Pogo may also retrieve Personal Information such as name, payment method, billing address, mailing address, and other information contained in the digital receipt email (collectively, the “Digital Account Data”).

The account credentials that you enter for these accounts are not stored with Pogo, but are encrypted and stored locally on your device.

While linked, every time you open the Pogo app, Pogo will automatically collect Digital Purchase Data and Digital Account Data from your Linked Accounts.

This includes information collected when you submit pictures of physical receipts to the App (the “Receipt Data”). For example, Receipt Data may include details of what was purchased, the merchant/store from which the goods/services were purchased, the amount spent, the date/time of the purchase, and the payment method used. Given the nature of Receipt Data, it may also include Health Information, such as payments for prescription medication and provider services. Pogo will only use such Health Information with your permission and in accordance with this Privacy Policy.  For more information, please see the Health Information section below.

For example, information you provide when answering survey questions in the App, which may include information about your activities/interests, opinions about products/services, household information, and other demographic information.

With your permission, we may also collect your health information and use it to provide the Services, including, for example, to match you with surveys from pharmaceutical and other health-related companies for market research, to facilitate Data Dividends (including to derive certain attributes and health information inferences about you based on the information we collect from you), to provide you with advertising and other personalized content (including through location-based services) – for more information on all our uses of Health Information please see "Health Information" in "How we use and protect your Personal Information". "Health Information" may include information about your health conditions, prescription medication, health insurance claims, over-the-counter medication, health habits (such as frequency of exercise), use of health devices, vaccination history, and provider interactions (such as frequency of visits, preferred method of visits).

For example, information you provide when you contact us with questions, feedback, or otherwise correspond with us online.

For example, information about how you use the Service and interact with us, including information associated with any content you submit to us, and information you provide when you use any interactive features of the Service.

For example, your preferences for receiving communications about our activities, events, and publications, details about how you engage with our communications, and emails you receive from specific businesses.

We may collect additional types of information which we will use in accordance with this Privacy Policy or as otherwise disclosed at the time of collection.

We may maintain pages on social media platforms, such as Facebook, LinkedIn, Twitter, Google, YouTube, Instagram, and other third-party platforms. When you visit or interact with our pages on those platforms, the platform provider’s privacy policy will apply to your interactions and their collection, use and processing of your Personal Information. You or the platforms may provide us with information through the platform, and we will treat such information in accordance with this Privacy Policy.

We may receive your information from Linked Accounts, including Digital Account Data.

At your request, we may also collect Health Information gathered or generated by your use of any third-party health application, system, program and/or device that you connect to the Service (the “Connected Health Systems”).

For example, if you choose to connect Apple’s Health app on your iPhone or Apple Watch, we may receive information such as Activity History (i.e., steps taken, workouts, sleep), Health Vitals (i.e., body temperature, heart rate), Self-Reported Characteristics (i.e., height, weight, body fat percentage, gender), Clinical Records (i.e., protein samples, lab results) and information about the source of such data. The data we receive from these third-party sites is dependent upon that third party’s policies and your privacy settings on that third-party application, system, program and/or device. You should always review, and if necessary, adjust your privacy settings on third-party websites and services before linking or connecting them to our Service.

Our service providers that perform services solely on our behalf, such as payment processors, video and audio providers, or survey and certain advertising/marketing providers, collect Personal Information and may share some or all of this information with us.

Users of the Service may refer friends or other contacts to us. If you are an existing user, you may only submit a referral if you have permission to provide the referral’s contact information to us so that we may contact them.

We may receive Personal Information about you from third-party sources. For example, a business partner may share your contact information with us if you have expressed interest in learning specifically about our products or services, or the types of products or services we offer. We may obtain your Personal Information from other third parties, such as marketing partners, publicly available sources and data providers. Personal Information obtained from these third parties may include payroll information (e.g., hours worked, wages earned, and tax withholdings) and auto insurance information (e.g., car you own, your driving history, and auto insurance plan coverage and price). We also may obtain your information from brand partnerships or through transactions such as mergers and acquisitions.

Through the provision of our Service, we may also process deidentified information that cannot reasonably be used to infer information about, or otherwise be linked to, a particular consumer or household. Pogo commits to maintain and use the information in deidentified form and will not attempt to reidentify the information, except in instances where necessary for determining whether the deidentification process used by Pogo satisfies the requirements under applicable law.

This includes your computer or mobile device operating system type and version number, your mobile advertiser ID, your device UUID, manufacturer and model, device identifier, browser type, screen resolution, IP address, the URL entered and the referring page/campaign, date/time of visit, other user agent string data, the time spent on our Service, and any errors that may occur during the visit to our Service. Device data may overlap with the other categories of data below.

With your consent, Pogo or our third-party service providers may utilize the location services on your mobile device to collect and use location data, including real-time precise geolocation of your device.

We use the Google Maps API to gather information about your location, including verifying your self-reported home address. The use of the Google Maps features and content is subject to the Google Maps/Google Earth Additional Terms of Service available at https://maps.google.com/help/terms_maps.html and the Google Privacy Policy available at https://www.google.com/policies/privacy/.

If opted-in to the “Drive to Save” program, we will collect information about your driving behavior, such as driving distance, the location of each trip, your speed, acceleration and braking habits (collectively, ”Driving Data”).

When you browse the Internet while logged into your account on the Pogo Extension, we will collect information such as the URLs/timestamps/content/ads of the pages that you visit, terms or keywords you search, and your activity (i.e., active vs. idle time).

If you are using a shared computer or device, please ensure you log out of the Pogo Extension each time you are not using the device.

This includes the data pertaining to each transaction you complete, including purchases and returns, through cashback links in the Pogo App and Extension. This may include date/time of each transaction, merchant information, transaction amounts, amount of rewards generated, discount or coupon codes used, and item/SKU-level data.

This includes information about your use of and actions on the Service, such as pages or screens you viewed, how long you spent on a page or screen, navigation paths between pages or screens, information about your activity on a page or screen, access times, and length of access, rewards earned/redeemed and metrics on how many emails we send that are actually opened and which attachments or links are opened, clicked or viewed (such as via pixels).

This includes data associated with your view of, or click on, advertisements served on our Service, cookie IDs or other digital or proprietary identifier (e.g., iOS IDFA, Google AAID) assigned to such device, and device metadata, analytics data, and location data described above, in each case, for purposes of serving advertising (personalized or otherwise) or facilitating advertising measurement/attribution to better optimize or otherwise understand the effectiveness of ad campaigns.

• For more information on our and third-party partners’ data collection and online advertising practices, please see the “Our third-party data collection and online advertising practices” section of this Privacy Policy.

Note: we and our third-party partners may combine information that each of us collects automatically with other information about you, including information you choose to provide. Our service providers and Participating Businesses may collect this type of information over time and across third-party websites and mobile applications.

We and our third-party providers may use cookies that our Service uses to store information about users on the users’ devices and other tracking technologies, such as web beacons, pixels, SDKs, scripts, location-identifying technologies, and logging technologies to automatically collect the Personal Information described in this section (and otherwise expanded upon in other sections). See “The choices you have regarding our collection, use, and sharing practices” section below to learn more about how you may limit or disable cookies or certain other tracking technologies on your device.

How We Use Google Analytics: We use Google Analytics, a web analytics service provided by Google, Inc. ("Google"), who may set cookies on your browser or mobile device or read cookies that are already there to collect information. Google Analytics may also receive information about you from apps you have downloaded that partner with Google. Google Analytics collects information such as how often you use our Site and how you use our Site. We use the information provided by Google Analytics to improve our Site and services. We do not combine the information collected through the use of Google Analytics with personally identifiable information.

For more information regarding how Google collects, uses, and shares your information please visit http://www.google.com/policies/privacy/partners/. By using our Site, you consent to the processing of data about you by Google as described here and in Google's privacy policy. You can control the information provided to Google and opt out of certain ads provided by Google by using one of the of the methods set forth in http://www.google.com/policies/privacy/partners/ or use the Google Analytics opt out browser add-on at http://tools.google.com/dlpage/gaoptout?hl=en

Do Not Track signals: We do not currently respond to Do Not Track (DNT) signals received from Internet browsers.

If you have registered for an account with us, you may review and update certain Personal Information in your account profile by logging into your account and navigating to “Profile & My Information” in the App sidebar.

To opt in to sharing certain Personal Information, including Health Information, as part of the Data Dividends program, follow the prompts in the sign-up flow or visit the Data Dividends Control Center in the app. The Data Dividends Control Center also allows you to control the Personal Information used as part of Data Dividends.

You may opt out of future sharing of information at any time by visiting the Data Dividends Control Center (on mobile, the link will take you to the right section of the app, and on desktop, it will direct you to email privacy@joinpogo.com)Data Dividends Control Center.

Please note that if you are not opted-in to Data Dividends, certain incentives and Services affiliated with the Pogo Rewards Program may not be available to you.

To opt out of the Service and unlink your cards or Linked Accounts, you must follow the steps below:

• Go to the Accounts tab.

• Click on “Unlink” (under the card or Linked Account you wish to unlink).

• Confirm you want to unlink the card or Linked Account.

• You must repeat this process for every linked card or Linked Account you wish to delete.

To stop sharing Health Information with us that is collected through Connected Health Systems, follow the steps below:

• Go to the Accounts tab.

• Click on “Unlink” (under the Connected Health System you wish to unlink).

• Confirm you want to unlink the Connected Health System.

• You must repeat this process for every Connected Health System you wish to delete from Pogo.

If you do not want your web browsing behavior to be collected, you can opt out of Data Dividends in the Data Dividends Control Center (on mobile, the link will take you to the right section of the app, and on desktop, it will direct you to email privacy@joinpogo.com).

If you log out of your Pogo account on the Pogo Extension, uninstall the Pogo Extension or browse the Internet using Incognito mode, Pogo will not collect any Browsing Data.

You may opt out of marketing-related emails by following the opt-out or unsubscribe instructions at the bottom of the email, or by contacting us at privacy@joinpogo.com. You may continue to receive service-related and other non-marketing emails. If you receive marketing text messages from us, you may opt out of receiving further marketing text messages from us by replying STOP to one of our marketing messages. For more information, please see our Terms of Use.

If you have any questions about reviewing, modifying, or deleting your information, or if you want to remove your name or comments from our Service or publicly-displayed content, you can contact us directly at privacy@joinpogo.com. We may not be able to modify or delete your information in all circumstances.

To manage cookies, an individual may have the ability to change their browser settings to (for example): (i) notify them when they receive a cookie, so the individual can choose whether or not to accept it; (ii) disable existing cookies; or (iii) automatically reject cookies (or certain types of cookies, such as cookies set by third parties). Note that similar controls may exist for other tracking technologies, such as pixels, SDKs, and localStorage. Please check your device or browser settings and related documentation for more information.

Further, note that restricting the use of these technologies might negatively impact an individual’s experience using our Service, as some features or offerings may be less personalized or may not work as otherwise intended. Depending on an individual’s device and operating system, the individual may not be able to delete or block all cookies or other tracking technologies described in this Privacy Policy. In addition, if an individual wants to reject cookies across all browsers and devices, the individual will need to do so on each browser and device they use. An individual may also have options within their email client to prevent the automatic downloading of images that may contain technologies that would allow us to know whether they have accessed our email and performed certain functions with it.

We make available certain privacy settings through the Data Dividends Controls CenData Dividends Controls Center in the app. If you use our App, you can decide whether to permit us to access your precise location data. Your device settings may provide the ability for you to revoke our ability to access location data. Withdrawing access to certain device information may affect the features and functionality of the Service, and may inhibit our ability to provide you with the Service you have requested. For example, if you opted in to the “Drive to Save” program and your test drive is active, revoking our ability to access location data will put the test on hold.

To learn more about interest-based advertising and how you may be able to opt out of some of this advertising (to the extent the advertising partner or other entity participates in such industry opt-out pages), you may wish to visit the Digital Advertising Alliance’s (DAA) resources at www.aboutads.info/choices or the Network Advertising Initiative’s (NAI) online resources at http://www.networkadvertising.org/choices/. You can also opt out of receiving some interest-based advertisements on mobile apps by visiting http://www.aboutads.info/appchoices. You may also be able to opt out of some — but not all — interest-based advertising served by mobile ad networks by visiting http://youradchoices.com/appchoices and downloading the mobile AppChoices app.

Please note that when you opt out of receiving interest-based advertisements, this does not mean you will no longer see advertisements from us or on our online services. It means that the online ads that you do see from these self-regulatory program participants (or other participants that may provide an opt-out mechanism) should not be based on your interests. We are not responsible for the effectiveness of, or compliance with, any third-parties’ opt-out options or programs, or the accuracy of their statements regarding their programs. In addition, third parties may still use cookies to collect information about your use of our online services, including for analytics and fraud prevention as well as any other purpose permitted under those self-regulatory programs.

Where we are required by law to collect your Personal Information, or where we need your Personal Information in order to provide the Service to you, if you do not provide this information when requested (or you later ask to delete it), we may not be able to provide you with our Service.